16/03 – Start of the Program “Business Thinking in digital Reality” by Higher School of Economics, MIP business school of Politecico di Milano, Yandex and Gazprom neft
This practice-oriented program is realized through a unique partnership of Higher School of Economics, MIP business school of Politecico di Milano, Yandex and Gazprom neft.
Duration: 5 modules, 5 weeks. March 16th – April 19th 2020.
Format:
- blended learning: F2F lectures, online training, work between the modules.
- inverted training: video clips and pre-reading materials;
- Face-To-Face Learning;
- online life sessions (webinars).
Place of tuition: MIP online platform, Yammer and HSE SPb campus.
Aimed to: top and middle level management, for business owners who are ready to develop themselves and business in the modern digital reality.
Language: Russian; English\Italian with simultaneous translation into Russian.
The participants will have a chance to:
- Look at their business through best European and Russian practices;
- Evaluate business context of contemporary digital technologies;
- Transform their paradigm of thinking;
- See new horizons of opportunities for the development of the company.
Topics:
Module 1. Digital strategy of companies in the modern world (Face-to-face, HSE SPb campus)
Module 2. The process of digital transformation in the company: business models and technological solutions (online).
Module 3. Digital technologies overview (online).
Module 4. Data Based Management. Data Based Decision Making Practices (online).
Module 5. Digitalization idea design for business development purposes (online). Pitching of ideas (Face-to face/online)
Optional information:
Preamble: The world is rapidly changing; traditional approaches to doing business are becoming obsolete. A modern leader needs a new look at company management, taking into account the capabilities of digital technologies and examples of their application.
- Speakers:
Overall 40+ experts with unique knowledge and professional experience will give answers to your most demanding questions. - Russian business experts from various sectors of the economy with experience in digital solutions to a wide range of business tasks.
- European teachers with practical business experience.
Detailed information and registration for the program via the link: https://spb.hse.ru/business_thinking