The SPIBA Marketing & Communications Committee is pleased to invite you to participate in the seminar “Anti-crisis communications”.
Date: Tuesday, April 26th, 2022
Time: 10:00 – 13:00
Registration, coffee break: 9:30 – 10:00
Venue: Atelier99, Domina St. Petersburg Hotel, Moyka emb. 99
Moderator: Veronika Voinovian, Stockholm School of Economics in Russia, co-chair of SPIBA Marketing & Communications Committee
- Evgeniia Domoroshchenkova, Head of PR Department, GEROPHARM (online): “Ways to deal with crises in the pharmaceutical industry: GEROPHARM case”
- Maria Filippova, PR GR Director, Lenta: “Something’s wrong with sugar”
- Irina Kiuru, Director for Strategic Marketing and Business Development, Lindstrom: “Calm, just calm”
- Irina Kenyukhova, Director of Corporate marketing department, Biocad, и Julia Loginova, Head of Internet Marketing, Biocad: “Anti-crisis communications in pharma”
The working language of the meeting will be Russian.
Wearing masks is mandatory.