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Workshop “Meaning-setting as a source of motivation”

June 8 @ 16:00 - 17:30

Dear colleagues!

SPIBA invites you to the to take part in the workshop “Meaning-setting as a source of motivation”.

Date: Tuesday, June 8th, 2021

Time: 16:00-17:30

Registration, coffee break: 15:30-16:00

Venue: Atelier99, Domina St. Petersburg  Hotel, 99 Moika Embankment


Lyudmila Gavrilova, Business coach, CEO, BusinessLink Training

Dmitriy Ivanov, Business coach, Consultant and Development Director, BusinessLink Training

Brief cv is in the attachment

Questions for discussion:

  • What is goal-setting and meaning-setting?
  • How to keep your employees motivated, if their goals are blurry and constantly changing?
  • What is the meaning of “meaning”? How to promote the meaning of work as employees’ motivation?
  • Why meaning can be a stable support in times of uncertainty and change?
  • How to use company values to transmit the meaning?

During the workshop you will:

  • Get acquainted with the concept of meaning as the strongest source of non-material motivation;
  • Understand the difference between goal-setting and meaning-setting;
  • Participate in a workshop and analyze the values as an instrument for the meaning transmission;
  • Gain insight into the different kinds of meaning as an experience of belonging.

The event will be held in Russian.

Wearing masks is mandatory.

Please confirm your participation by June 7th 2021, by email office@spiba.ru


June 8
16:00 - 17:30